B Honey-Cachaça Sting Shots: Design by Pereira & O’Dell
4:00 PM
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B,
bee,
Brazil,
Cachaça,
citrus,
design,
honey,
liquor,
O’Dell,
Pereira,
rum,
Shots,
sophisticated,
Sting,
sweet,
yellow
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What got me about this drink was the beauty of the packaging, as opposed to the interesting combination of flavors in a rum. It is a simple, clean, and clear design that works remarkably well with the natural yellow color of the liquor. The drop shaped logo designed to appear bee-like, the cap and spout covering adorned in black and yellow, along with the very smooth and organic shape of the bottle really makes this liquor well branded and easily spotted on any store shelf. Clearly, the designers at Pereira & O'Dell knew exactly what they wanted and how to go about achieving it.
The drink is currently only available in Brazil, but should be hitting U.S. stores later this year. I, for one, will be picking up a bottle as soon as I can find one.
-V
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